You Must Do This One Thing to Become Successful and Enjoy Your Accomplishments

You Must Do This One Thing to Become Successful and Enjoy Your Accomplishments

Everyone wants to be successful and we all have a different definition of success. 

But what is success without health, what is success without challenges, and what kind of success is understanding your body?

When was the last time you did all your blood work and check the statistics of your cholesterol? 

When was the last time you did exercise? 

When was the last time you went to the dentist and had your teeth cleaned? 

When was the last time you did a full check-up on your health? 

The pain you get every now and then somewhere in your body are signal for health warnings, but the problem is we tend to ignore them.

No matter how successful you are, if you are not healthy it would still be a pure failure.

The only way to be healthy is to be in tune with your body and exercise. 

No matter how successful you are, no money can buy good health. 

Remember, true wealth is healthy and just like the success we work really hard to achieve it, for instance working out to the level where your body is getting uncomfortable.

Say this to yourself, “I am a power of one, I can do this!” 

Read one of our blogs: How to Start a Fitness Brand

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

It’s Hard. Do It Anyway.

It’s Hard. Do It Anyway.

Running a martial arts business is not easy.

All successful business owners have a belief that success is supposed to be hard but they do it anyway.

If it’s painful, they know they are on the right path.

If they are fearful or afraid, they know they’re on the right path.

They use fear, pain, and challenging tasks as their fuel.

They do not let discouragement set in when it becomes difficult, or it seems impossible; they expect it to be impossible, and they do it anyway.

Today, let your mindset be this. It’s impossible but so what? Get it done anyways and just do the work.

Successful business owners also know that they can make some things easier.

That is why Spark software has been created so that we can lighten the load on some things.

You see, we believe that every true martial arts instructor deserves success, and not struggle.

Things like prospect follow-up, collecting payments, keeping our students organized, communicating quickly, and making rank tests super easy to run.

You know… things we have to do, but find it eats up a lot of our time and a lot of our energy.

So while running a martial arts business requires a ton of passion and hard work, there are some things we can organize and automate so we can work harder on other essential tasks.

It takes true commitment and discipline

read more about Setting a Realistic Goal for Yourself

If you are feeling overwhelmed, keep working hard, and automate some things to give you leverage to grow.

I think they call that working hard and working smart.

Here are some things you can automate right now…

  • Past due payments
  • Renewals
  • Attendance tracking
  • Sales
  • New trial appointments

Keep working hard, also look at how you can work smarter too.

You deserve success.

Read one of our blogs: Owning A Gym: A Comprehensive Guide To Success

Try Spark Membership which offers all-in-one software that can be accessed from the convenience of your smartphone, all for just $1.

How Much Do You Enforce and Reinforce?

How Much Do You Enforce and Reinforce?

Success is the least important thing.

You and what you have become, the individual you have to carve yourself to be that success you are dreaming about.

The character traits that go along with it – the focus, the discipline, the consistency, the indomitable spirit, the willingness to get up 1000x times if you fail a hundred times. 

We don’t believe in forcing people into what they don’t want to do but we have to discipline ourselves and force, reinforced, and enforced what’s in our best interest. That is one of the most challenging stages of being a successful person.

That is one of the most challenging stages of being a successful person.

It is not codependency, the latest technology is not the answer but the core values that lie within yourself. 

Discover it, find it and become successful. 

Read one of our blogs: Increase Attendance at Your Martial Arts School With Martial Arts Lesson Plans

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

The Spark Success System

The Spark Success System

This is a pattern that has been happening to school owners that are resulting in massive success – school owners that are doubling their income. 

Success is multiple ingredients bringing it all together. 

If you are a school owner who is still standing today there’s no reason why you should be thriving, but in order to thrive we have to understand the certain tools that we need:

  1. Technology

You have to have high functioning CRM (Customer Relationship Management), it will make your life easier. 

  1. Digital marketing

As a business owner, you need to understand the algorithms. It requires a certain level of knowledge of how to do digital marketing. Because of the pandemic, the traffic in the online space has exploded and as a business owner you have to hold a huge banner to spread awareness about martial arts, and it requires expertise.

  1. Website and marketing (email & SMS) campaign

At SPARK we use the SPARK IGNITE, which creates a lead-generating website. And when leads visit your website and social media pages SPARK IGNITES help retarget the lead by offering them the following 8 stages: freebie, send them an appointment, show up, enroll in the school, we want them to attend, if they attended we ask them for referral and lastly upgrade. 

These stages require different content. You want to maintain the relationship with your leads through technology such as SPARK Software.

You have to understand that you need these tools in your school to reach your school’s potential. I hope you find this useful and use it to your advantage.

Read one of our blogs: 9 CrossFit Kids Game Ideas

Success Is Not What’s It’s Played Out to Be

Success Is Not What’s It’s Played Out to Be

Success is not what everybody paints it out to be.

Some are blessed and grateful to have achieved an amount of success at such an early age. 

During our younger years, we tell ourselves that by the age of 30 we are going to be wealthy.

The most difficult part of success is maintaining it.

Maintaining success is much more challenging than getting to success. Maintaining success is another ballgame. 

Successful individuals paint us a picture of the life they have especially on their social media pages. 

Whatever industry leaders and marketing gurus – flashing out their cash, cars, and hanging out. 

That’s not what success is all about.

Success is the ability to maintain focus, discipline, consistency, and effort combined with evolution and innovation through technology. 

Success is challenging, it will test you, having multiple school business owners there will be constant problems coming up all the time.

Make sure that each one of you is evolving and maintaining success. 

Read one of our blogs: What Are People Looking For in Online Fitness Classes

 Spark Membership remains the number #1 solution on the market, and you can try it now for just $1.

The Importance of Having Standard Operating Procedures

The Importance of Having Standard Operating Procedures

SOPs

It is an acronym for “Standardized Operating Procedures.”

Standard Operating Procedures, aka “business systems,” were responsible for the rapid opening of 200 locations in the 1970s in only a few years.

When you create SOPs, you take something complicated and break them up into step-by-step tasks almost anyone can follow and consistently succeed.

It’s one of the reasons Spark Membership Software is so helpful because it, too, is based on successful martial arts business systems.

An enrollment conference is an excellent example of an SOP. It’s something you can systematize. And it’s wise to organize to create highly trained staff members who consistently produce results.

You can systematize everything by writing down the steps.

Creating SOPs (business systems) is pretty straightforward. They are just checklists of what to do for a specific task.

Here are some simple tasks you can systematize:

  • Your marketing
  • Your events
  • Your class structure
  • Your communication
  • Your sales process
  • The way you greet your members
  • Your rank testings

Write down the outline. Then practice it for a while and notice what needs to be tweaked, what needs to be eliminated, and what works great.

Then you monitor your results and adjust.

You deserve success. You impact lives.

Read one of our blogs: How To Get More CrossFit Members

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

Our Financial Advice to You

Our Financial Advice to You

One of the things about success is making you more money. 

But when we start to become more successful, the first thing is that it shoots our self-confidence, which is very important for our self-esteem. 

And as martial artists, we need to understand the importance of discipline because for you to be successful, you have to have excellent discipline. 

As a school owner, when you start to reach a certain level of achievement and accomplishments, the level of confidence skyrockets.

But it’s also essential to understand that success also has a price. 

Success is no different than training. 

Success is something that you need to control, manage and understand as it can get the best of you. 

So many school owners achieve a certain level of success, but only a few have maintained it as they lacked the discipline to manage it. 

Success is a great thing, but it can also be your worst enemy if you don’t control it, and the scary part of it is you won’t ever know if it’s going to be short-lived. 

Be grateful, be humble, and put away the money you make for your future and family. 

Some go through hardship and achieve success that they tend to forget the past. You have to let your history remain and humble you. 

Manage your success, control your success, and don’t let success control you. 

Read one of our blogs: 9 CrossFit Kids Game Ideas

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

How Many Members Does a Gym Need to Be Successful

How Many Members Does a Gym Need to Be Successful

Whether you have been in the gym business for years or starting new, it is natural to worry about the competition and look for the average members needed to succeed. It is pretty common among gym owners to think that the success of their fitness business is directly related to the number of members your gym has. 

However, there are many other factors, like location, debt load, facilities, etc., that influence your gym’s success. Even so, many people want to know how many members does a gym needs to be successful?

To understand the critical role played by the members in a gym give, read this article and learn about practical ideas to significantly increase the number of gym members.

How do gyms measure success

A gym is a place that is defined by its members rather than anything else; therefore, the success of a gym is essentially measured by the number of existing members. 

However, having a huge number of members does not necessarily mean that a gym is successful. Keeping them happy and retaining them for a longer time is also essential. Still, to measure the success of a gym one can make use of a metric counting upon two quantifiable characteristics, namely:

  • Average Client Value (ACV)
  • Retention/ Churn Rates.

About average client value (ACV)

The maximum amount charged from customers and the duration of stay of each customer helps determine the Average Client Value. The greater these figures, the higher the value placed on ACV. Most gym members focus on the number of paid members they have at present, undermining the importance of making customers stay for a longer time.

It is irrelevant to see through the number of the existing members to measure the success of the fitness business if you are not charging a significantly high amount for the membership. The gym owners need to trust increasing the ACV rather than focusing and staying with low-paying members.

About retention/Churn rates

The second factor relates to working towards making your gym members stay with your fitness services for a longer time frame. When you get to solidify your connections with a smaller set of individuals, they will likely stay across for a more extended period. 

Image from: KPI Max

It is a crucial component of sustaining the number of memberships at a level that is essential for a gym’s success. Many gym owners are unaware of turnover rates. It is worth investing in your fitness business when you are losing members.

How many members does the average gym have

The average number of members in a gym is subject to many factors, including the number of equipment available at the gym, facilities provided by the gym, access to various incentives, profitability of the gym, etc. 

No defined number exists that can narrate the number of members a gym needs to be successful or work for a longer time. Knowing why members are leaving your gym can help you fix many issues. 

Start with these tips to improve it:

  • Provide incentives to existing members

Providing benefits and incentives to both the existing and the new members can help improve the retention rate among the members. Simply just entice the potential members of your gym with discounts and promotions.

But the more difficult part is to make the existing members remain for an extended time frame. This is why it becomes essential for the gym owners to provide their members with benefits like free exercise courses, reduced membership costs, complimentary snacks, etc.

  • Member referral program

A customer referral program appears to be the most accurate intervention for membership acquisition and member retention. Recommendation by an existing member to attract new members not only brings you new members of the gym but also brings in more value to the gym. 

These recommendations could be counted as excellent reviews by the members. To encourage such referrals, you might consider compensating the members for attracting new members.

  • Metric to measure membership satisfaction

Measuring whether your customers are satisfied or not is very important. This can help you keep track of the number of happy and satisfied members in your fitness business. The very first step is to record if there are any dissatisfied members.

 If you find a few dissatisfied consumers in your gym then it is advised to hear their concerns and answer them as soon as possible. 

Moreover, you can organize monthly or quarterly surveys to assess the mood of your members in the gym. This will help you work on member retention and add value to the experience of your existing members.

  • Invest in customer service

In every business customer service plays a crucial role in making or breaking the business. Excellent customer service can improve the value provided by your gym to the consumers and assist in improving customer retention. 

It will nurture brand loyalty among consumers and help establish a long-term relationship between your fitness company and gym members. It is worth noting that improving customer service is the most effective one among all the other benefits.

Conclusion

Compared to the pre-pandemic state, the gym statistics have changed significantly. More and more people are worried about their fitness and health schedules. Therefore, the demand for gym membership both online and in-person is on the rise. A gym is a place where people come to stay motivated, connect with like-minded people and experience the results from their daily fitness routine.

Know how to reopen your gym during the pandemic. Click here!

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

Owning A Gym: A Comprehensive Guide To Success

Owning A Gym: A Comprehensive Guide To Success

When starting any business, it is essential to create and execute a business plan. Starting a gym can be quite a challenge given today’s circumstances, but it is still a very lucrative and highly attractive industry to enter. Whether you are looking to start a full-service fitness center or operate a local club, you will need to create a proper structure for success.

The key to success in owning a gym

The key to success in owning a gym

Before focusing on the specifics of the gym industry, multiple business steps should be adhered to before launch. Only 18% of revenue is made by the top four players in America, with the rest being local and independent gyms. This is a good starting point, as there is always a huge need for these kinds of services, which is a good starting point for success. Here are the top three things to consider when starting your own gym business:

Develop a business plan

The first step to building a successful business is developing an effective business plan, and then taking action and implementing it. The United States Small Bureau Association outlines why it is critical to have a functioning business plan. This includes your sales and marketing, your brand, your projections, funding, and many other associated things. Many small businesses begin without a business plan, and these organizations are much more likely to fail at start-ups. You do not need to have a specific structure, but knowing your goals and how to get there is essential.

Build your dream team… Slowly

in owning a gym, Build your dream team Slowly

No one person can be an island, but expanding too quickly can be the death of many businesses. Choosing and delegating a trustworthy, professional, and cohesive team will ensure that the business runs well. The price of not having a great team is costly, as it can go to one extreme or the other. For example, poor team management causes frustration, turnover, and loss, and being too strict and not delegating causes competition, burnout, and envy. Listen to your team, lead by example and build from the ground up.

Organize a proper launch

owning a gym, Organize a proper launch

Many small businesses have great services and products on offer, yet they struggle to find clients, significantly enough to keep the going concern principle within the first few months of opening. A proper launch not only announces your presence but makes a statement in your local area and overall niche that you are here to disrupt the industry. Your early adopters will be your most stalwart clients, and they will champion your services and upsells for possibly the entire length of your business.

Tools and skills needed for successfully owning a gym

Now that we’ve talked about the top 3 secrets to running a successful business, we will go over industry-specific areas that will set apart a good gym owner with a great gym owner. Once you have your team in place and a few clients, it is time to learn out your business, automate, and scale.

Get lean

Lean methodology is the leading business discipline and philosophy with a proven track record of maximizing results while minimizing effort. The key take-aways are 

  1. Do more with less. 
  2. Aim for great, not perfect, and 
  3. Follow the 80/20 rule. 

To summarize, we achieve marginal returns past a certain point, so once something is good enough to be launched, take it and improve upon it later. Look for the 20% of your business that is scalable, and it will also most likely create 80% of your income. Once this is identified and implemented, your business will run smoother and grow easier.

Form partnerships

This is one of the few things that many business owners forget to do, and often, for a good reason. It is easy to categorize employees, contractors, and business relationships when talking to the owner. Forming meaningful partnerships with those you may deem “competitors.” Your competitors may be your best friends, as they can have potential clients that come to them for specific services that can be referred out to you. It never hurts to ask, but be prepared for a win-win situation. In the 7 Habits of Highly Effective People, Covey writes, “We must first seek to understand, and then to be understood.”

Have the right tools

 Running a gym can be extremely daunting, especially if you are trying to analyze what is working and what isn’t. A business can not stay stagnant, and owners are extremely busy running their business, so looking for ways to improve can be difficult. Staff management, membership renewals, tracking your sales and marketing, analyzing meaningful data of profits, and accessing payment schedules and systems have a great learning curve associated with them. Spark Membership is the number 1 gym management software on the market. Try it out for just $1

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