Things to Consider if You Want to Open Multiple Locations

So many school owners think that opening another school in different locations can double or triple their income, but the reality is that it never works out that way, especially if it’s not done well. 

The ideal time to open a second location for your school is when your first location has already established a proven concept that it already has the level of profitability that is ready to scale it up. 

The issue of some school owners is they open a second location before they really should, and the other problem is having the mindset that opening another location is not that difficult at all. However, it is a completely different skill set. 

The school must have standard operating procedures in every spec of your school if you’re gearing towards multiple schools. 

Also, the system is about developing a lifestyle – by making an impact on the community.

In order to duplicate, you have to start with a system and a written process. 

Next is the curriculum. It is our driving force as martial arts school owners, and it should be good for the average martial arts student. 

The curriculum must transcend every student’s experience. 

Remember, the most important thing in your martial arts school business is your training floor. 

What can you teach in three years that you’ll be proud of your student and you’ll be proud of yourself. 

The student must progress to have the interest to continue to attend. You will then test them to give a sense of accomplishment to retain and upgrade them. 

Everything we do as school owners funnel down to our dojo.

Then, staff training by having a progression system and by making the instructors certified to be more confident in what they are doing. 

Be persistent and relentless. We cannot teach somebody if we cannot teach our mastery. 

Read one of our blogs: How To Open A Crossfit Gym – Everything You Need To Know To Start

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.

Summer Retention Strategies

Make your summer grow and thrive. We understand the pain that some school owners have been through knowing half of their students left and go on vacation and the other half are lazy and want to do other things. Do these strategies so you can’t have a poor summer cash flow.

  1. Change your curriculum

Do a theme week where you can announce in advance to get the excitement going, and they have something to look forward to. 

  1. Every time they get to class and participate at a high level, you’ll give them a ticket

It will increase retention that will make them show up more in classes and execute their best in the class. It’s also a reminder for them that they are doing something positive. 

  1. Utilizing software such as Spark Membership

Spark membership has a feature where you can promote your summer activity in the student app that can save you a lot of time and put in automation.

  1. Offer upgrades before summer camps

Other than that, you can also offer an upgrade to your students before the summer camp – if they upgrade to a high-level program, they’ll get a free camp.

Many schools have generated more income during summer because they’ve made the switch. If you add 3 to 4 one-week camps, you will get extra revenue from that. Every school reaches out to students in their community, so as a martial arts instructor and a school owner, you’re helping them change their lives. We have to create a better experience for them and, at the same time, embrace innovation.

Read one of our blogs: How to Start a Fitness Brand

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.