3 Tips On Leveling Up Your School

Leveling up your martial arts school doesn’t really have to be hard, you just need to optimize and make sure that every aspect of your business accommodates the leads and the customers. 

Here’s the first part of how you can level up your school: 

  1. Aesthetics

The number one thing you noticed when you walk into a martial arts school is the smell. Always make sure to make your school a nice place to be. Make sure that when someone comes into your school, their subconscious minds say that your school is clean, it smells good and the ambiance is bright.

Imagine a person walking into your school and what they first notice is the smell of foot, or sweat it will automatically register in the subconscious mind negatively. 

Even though you are really accommodating to their needs but they’ll still not feel right about their experience because of the ambiance of your school.

This is our tip for you, invite a friend that has never been to your school then ask them to your site’s smell and sound.

  1. Digital Marketing

The marketing games have been extremely challenging. In this era, it’s important to connect with potential customers on the world wide web.

  1. Automated marketing

To make your school successful, you need to do the following: Generate leads, make them an offer, set them an appointment, and have them show up, enroll, attend classes, then upgrade or renew the membership then we’ll get referrals — all of these can be automated. 

This is a necessity especially when people opt-in to your website you would never want the relationship to end. 

Are you struggling with how to market and grow your martial arts school? 

Download this FREE martial arts marketing guide to help you fully book with students. 

Read one of our blogs: How To Open A Dance Studio?

Try Spark Membership which offers all-in-one software that can be accessed from the convenience of your smartphone, all for just $1.

How I Do This One Thing Consistently That Sets Our Schools Apart From Others in Town

If you do this it can make a difference in your school. 

The aesthetics of your school. 

When the parent walks into your school and sees your school they will have a predetermined notion and it is affected by the subconscious mind. 

It is the smell, sight, and sounds. These three essences give the potential lead and prospects a predetermined thought of your school.

One of the things I always make sure of is the smell of my school. 

Some schools probably stink, and I challenge you to invite a friend or someone you know that has never been to your academy and ask them to be honest with you and have them feel your school and how does it smell – gym odor, sweat odor, or foot odor. 

If they say yes, go to Amazon and order an air ozone ionizer – it is a little machine that shoots negative ions to the air that destroys odor bacteria. 

Next, the sight. Does your school have better lighting, does it shine like the sun in your school or does it have a feel of gloominess and darkness. 

Lastly, the sound. What are they hearing? Do they hear crickets or pleasant background music?

You need to have a sense of change in your school. 

We have one particular wall in our headquarters that we dedicate to paint it black and every several months we will put a one-word and want the students to be inspired by it. 

For example the word “grit” and what it means and a completely different world in the next several months.

This will create an impact and emotion on your school. 

A lot of the schools in the area stink. 

This will separate your school from the rest of the schools in your town – make your school beautiful. 

Read one of our blogs: 20 Yoga Challenges You Can Run in Your Studio

If you want to grow the members of your gym, spark membership offers you a great way to do it by helping you manage and run the gym better.