One of the most important areas that we need to focus on as school owners are by creating value as it’s equal to retention and enrollment. As a martial arts school owner, we are delivering that by creating a weekly theme.
It’s important that as a school owner you have a member’s only page for all of your students. In your enrollment protocol, ask them to take their phone out and ask them to like your business page and ask them to join your members-only page.
Make a weekly schedule of the values that we teach as a martial artist – discipline, focus, respect, determination, perseverance, integrity and so much more.
What we are doing every week, every Monday we post the theme of the week. Towards the end of the week, I give a motivational message on that particular theme.
This is one of the ways to create value with you and your students by letting them know that your program is more than just kicking and punching.
It’s important to stay positive and inspired. It only takes one to make a difference and the power of one belongs to us and it also belongs to you. Let the students and parents know that you are there to make a difference and how martial arts impacts you and your life.